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AI Visibility

AI visibility measures how often and how prominently a brand appears in AI-generated answers across platforms like ChatGPT, Perplexity, Google AI Overviews, and Claude. Unlike traditional web visibility measured by search rankings and click-through rates, AI visibility encompasses citation frequency, mention sentiment, share of voice in AI responses, and the accuracy of brand representation in LLM outputs.

Related Terms

Citation RateShare of Voice (AI Search)Generative Engine Optimization (GEO)

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